Cafe Réveille

Hospitality | Cafe

Summary

Cafe Réveille blends style and substance, offering an effortlessly cool space for coffee lovers across San Francisco and Berkeley. My work centered on bringing this refined yet approachable personality to life through original content that captured the cafe’s design, energy, and everyday rituals. Each image and motion asset helped define Cafe Réveille not just as a café, but as a lifestyle destination.

Brief

Drawing inspiration from the café’s architecture, lighting, and local culture, I created a body of work that felt warm, editorial, and true to its surroundings. From stills to ambient videos, the creative direction emphasized the textures, tone, and rhythm of a day spent at Réveille, subtle, bright, and full of intention.

The content was later featured across Cafe Réveille’s social media channels, website and picked up by press outlets such as The Infatuation, further extending the reach of the visual identity we helped establish.

Results

The content I developed for Cafe Réveille established a strong visual foundation that felt both elevated and approachable. The imagery became the cornerstone of their digital presence, brand voice, and customer-facing materials, supporting everything from day-to-day marketing to press outreach.

By translating the atmosphere and energy of the cafés into compelling visuals, the work helped position Cafe Réveille as a go-to destination for locals, students, and design-conscious coffee lovers across San Francisco and Berkeley.

Team

Jessie Laura | Art Direction & Photography
Christopher Newbury | Co-Founder Cafe Réveille
Ken Andersen | Partner Cafe Réveille

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